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Marketing Proposals

Infopublishing

  

May 6, 2008

If you missed the last edition,
Angel Investment, click to get there!

Marketing Proposals

There's a simple choice in marketing proposals:  you either have too much information, or not enough.  I don't think there anything in between.  Of the two, I prefer having too much information.  Then I can pick and choose which sets of information to use.

BizMiner is the best starting point we know.  This is the marketing data that most lenders and investors use.  It is the most thorough on the market, gathering information from hundreds of thousands of businesses each year, then summarizing the findings for easy use.

Then check out Marketing Plans to get an idea of the type of information that you are likely looking for.

There are lots of online sources for information.  And don't forget to check with your local industry professional society and your chamber of commerce.

Marketing plans for online businesses are probably the toughest to construct.  So much of the "online world" sounds like voodoo to staid sorts, like traditional bankers.  Here is where you really need strong, strong documentation.  Check out eBay Business Plans for some clues on what to present.

 
 


Too Good To Miss

Wikis from Northern Light Search

 Hundreds of wikis covering 17 major industry groups, ranging from accounting/taxation to telecommunications, with lots and lots of sub groups. Each wiki contains a description and links to industry overviews, analyses, key market issues, major companies, and more.

These wikis were created by editors at Northern Light LLC of Cambridge, Mass. Northern Light has been well-known in the research, library, and business information communities for many years for its quality search engines, market research services, and custom research portals.

Amazingly, it is a free service.

 
 

 Get lots of ideas for your marketing proposal in these business plans.  Over 400 plans in hundreds of industries.  While the  marketing information will likely be dated, the formatting and presentation could be very helpful in constructing your own business proposal.

Click on the book cover for more information.

 

basic business plans restaurant business plans clothing store business plan retail
Click on each business plan for more information --
Over 60 great business plans to choose from!

 

 

"The leadership instinct you are born with is the backbone.  You develop the funny bone and the wishbone that go with it."


~Elaine Agather, chair and CEO of JP Morgan Chase, Dallas
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