Your business plan for internet information
services carries the shadow of the dot com bust. And it carries the
dreams of every single person you meet. Reconciling those realities is
a genuine challenge.
KEY CONSIDERATION
It is very possible to have a hugely
successful internet business with one person. Or it is very possible
to have a hugely successful internet business employing dozens of
people. Determining just what you want is the key to getting it.
STRONGEST ADVANTAGE
This is THE business of the future.
The astounding growth in the internet places it in front of more people each
and every day. For instance, as immense as eBay is, it has reached
less than ten percent of its potential client base. The whole internet
information services industry is still in its infancy. And you are
here to take advantage of it.
STRONGEST DISADVANTAGE
Convincing people that you know what you
are doing is not always the easiest thing to accomplish. Convincing
yourself that you know what you are doing can be equally difficult.
OVERCOMING THE DISADVANTAGES
WITH YOUR BUSINESS PLAN FOR INTERNET INFORMATION SERVICES
Prove that you can be successful on the
internet.
How would it feel to walk into a banker's
office and announce, "My site is in the top one percent of all sites in
the world"? It is actually more realistic than you think.
You can do this. Honest.
And it's not expensive to start an internet
business, about $300 per year for a web address and website.
Before looking for financing, take the
website as far as you can yourself -- and that's pretty far.
- You can build a site yourself that
generates traffic -- and money -- in your spare time.
- You can create highly optimized,
targeted pages that rank well and pull visitors to your
site.
- You can set up affiliate sales or MLM
sites.
- You can sell ebooks via ClickBank and on
your site.
- You can have AdSense ads on your site.
- You can tap into the dozens and dozens
of monetization models available.
In short, you can get all of this done
before you ever talk with a single person about lending you money, or
investing in your website.
Then you can take your business plan for
internet information services into your bank and very confidently announce,
"My site is in the top one percent of all sites in the world. And
I am ready to expand."
Take a look at these
websites. All were created by individuals, not by
corporations. All are in the top one percent in the world. And
look how many of them are "information services" companies.
This site is one of them.
Being In The "Expansion" Mode
Is What Makes It Work
Start ups are hard to fund in any
industry. A business plan for internet information services as a
startup business is dead on arrival.
But an EXPANSION business. Now
that's another keg of fish. This is a company that has proven
success, and wants more success. That's something that lenders like.
So take your internet information
services business just as far as you can, then go for "EXPANSION
FUNDING". You'll be nearly home before you know it.
HOW MUCH FUNDING WILL
YOUR BUSINESS PLAN FOR INTERNET INFORMATION SERVICES NEED?
Look back up at the top of the
page. What kind of business do you really want? A one person
business? A hundred person business? The hundred person
business won't necessarily make you richer than the one person
business. It is all a matter of choice.
Then, as with any business, sit down and
run the numbers.
As a single person business, you probably
need to shift from being a part time webmaster to being full time, with
all the costs associated with that. A better computer? A DSL
line? A webmaster to revamp or redesign your site? Specialized
software for a membership site? Whatever it is, detail it so that
lenders can really understand how their money will be put to good use.
As a multi-person business, look to all
the ways you can cut costs. For instance, can some employees work
from home? Can you contract out some of the work? Can you
lease some of the equipment? Here is where you demonstrate your real
managerial ability.
FOR ADDITIONAL INFORMATION
FOR YOUR BUSINESS PLAN FOR INTERNET INFORMATION SERVICES AND FOR YOUR
INTERNET INFORMATION SERVICES MARKETING PLAN
There are two types of statistical
information that you will need for your marketing plan for your internet
information services business. One is for the internet itself, and
one is for the type of industry that you are focusing on. Sometimes
these can be combined, and sometimes they are separate.
For statistical information go to BizMiner.
At the home page, look for the Search Box for "Industry Search".
Keying in "internet" will bring back a long list of potential
web based businesses, including:
| Food |
Cheese |
| Fruit |
Computer equipment
and electronics |
| Computer software |
Computers and
peripheral equipment |
| Electronic kits and
parts |
Book club |
| Magazines |
Record and/or tape
(music or vide) club |
| Stamps, coins and
other collectibles |
Coins |
| Collectibles and
antiques |
Stamps |
| Arts and crafts
equipment and supplies |
Automotive supplies
and equipment |
| Books |
Cards |
| Clothing |
Cosmetics and
perfusmes |
| Educational supplies
and equipment |
Fitness and sporting
goods |
| Flowers, plants and
bulbs |
Furniture and
furnishings |
| General merchandise |
Gift items |
| Jewelry |
Online miscellaneous |
| Novelty merchandise |
Religious
merchandise |
| Tools and hardware |
Toys and games |
| Women's apparel |
Pharmaceuticals |
These are all statistics for an internet based company. You will be taken to a list of reports specially designed for your area
of interest.
If the area you are interested in is
not listed here, simply input the industry into the "INDUSTRY
SEARCH" box.
YOUR LIKELY
LENDER/INVESTOR
The SBA
is your best bet for smaller businesses.
If yours is an established
business looking to expand substantially, a
venture capital firm may be your best choice. Be sure to check out
the newest development in venture capital: venture
lending.
ONE STEP
FURTHER IN YOUR BUSINESS PLAN FOR INTERNET INFORMATION SERVICES
|
Slews of
information packed into 100+ pages. Financials, marketing,
layout of business plan, providers, etc. All for under $50.
Click
on the book cover for more information.
|
THE LAST
WORD ON YOUR BUSINESS PLAN FOR INTERNET INFORMATION SERVICES
This is simply an amazing
field to be in. I have not regretted for one minute my decision to
build an internet information services business. I wish you all the
success that I have enjoyed.
.
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Business Plan for internet Information Services
