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Your restaurant business plan will be unique,
reflecting your cuisine and presentation. Your business plan
should be equally unique, presenting your business as your waiters
present your meals. There are three components that you need to create a great business plan for your
restaurant.
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Your workbook.
Over 90 pages,
stuffed full of everything you need to know. Step by step, work your
way to a successful restaurant business plan! |
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Your business plan template, formatted and waiting for your personal
information. This is in a MS Word format, so you have NO new programs to
learn. Use your existing skills to create a business plan for a restaurant that is uniquely yours. |
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Excel spreadsheets, with charts ready to be automatically generated. Get as creative as you want to be -- This is a program you already know, too. |
In the midst of planning your restaurant, the menu, the restaurant furniture, the promotion ... in the midst of all of that comes your financing.
It seems like a daunting task: creating a restaurant business plan. And it can be. So we've made this as easy to use as possible. Your business proposal will be finished in no time, in 7 easy steps.
USE PROGRAMS YOU ALREADY KNOW! Don't worry about learning any new programs for your restaurant business plan. You will use the programs that you already use every day: MS Word and MS Excel. The templates, both for the text and for the financials, are set up so that all you have to do is enter your personal information.
EASY FORMATTING! Your headers and text and columns are all set up for your restaurant business plan. The formatting flows right in. Easy peasy. Your business plan for your restaurant will look very professional, very complete. (It is also easy to change, if you would prefer changing it.)
EASY FINANCIALS! The Excel template is set up so that all you do is enter the data for your business. All columns are added automatically. It even creates charts automatically! If you have accounting skills, go ahead and stretch your wings. Or, get all the background figures together so that your accountant can whip the financials together in no time. Either way, your restaurant business plan benefits.
EASY TO FOLLOW INSTRUCTIONS. The ebook that you will receive takes you step by step through building your restaurant business plan. There just isn't an easier way to do it.
LOTS OF SAMPLES! Sometimes it really helps to see how other successful business plans were written. So we have included lots of examples, such as
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Links to OVER 40 sample
restaurant business plans in businesses
that may be similar to yours! |
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Sample styles for Biographical Summaries -- with sample text too! |
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Lots of sample summaries and examples for language and formatting |
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Sample Company Information pages! |
Bankers and other lenders are not always kind in the questions they throw at you. Venture capitals are notorious for their questions. Whatever style of lender/investor you meet with, be prepared for the really tough questions they may throw at you. Questions like:
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Why are you so special, in 10 seconds or less? (Step 2) |
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Why are you worth all this money? |
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You've already
failed .
Why should we invest more money in you? (Step 2) |
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About those
competitors ... (Step 5) |
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So why are you riding the
coattails of
someone else's success ? (Step 5) |
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Just how
real are those numbers ? (Step 6) |
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How did you get that
fancy title in your last job? (Step 3) |
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What's so great about being
the newest kid on the block? (Step 5) |
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Who
in your company knows anything ? (Step 5) |
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You do realize that
YOU are the weakest link .
Don't you? (Step 3) |
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Are you the only one who
cares about this business? (Step 3) |
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Who says this
industry
is so hot? (Step 5) |
TACKLE THE TOUGH SECTIONS WITH CONFIDENCE ...
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Great, inexpensive ways to really
present yourself professionally. (Step
2) |
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The
ONLY 2 ways to start your business plan (Step 2) |
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Why
you don't want a 3-page "Executive Summary
", and what to do instead (Step 2) |
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The most overlooked part of the business plan -- and it's the one that can really promote your business (Step 4) |
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The
one phrase to never use in your "Use of Funds Statement" (Step 2) |
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Make Your Use of Funds Statement
Sell Your Business (Step 2) |
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When 2 + 2 = Whatever
You Want (Step 6) |
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6 Things That
Must NOT Be In Biographical Summaries (Step 3) |
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When You Should
Ignore Your Lawyer's Example (Step 3) |
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Templates for
Biographical Summaries (Step 3) |
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The Phrases That Lenders
Love To See (Step 3) |
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Using your biographicals for the biggest
impact (Step 3) |
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All about
Seed Money, Startup Funds, Pro formas and Balance Sheets -- Step
by step (Step 6) |
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A photo? Of a
minority owner? (Step 3) |
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The scariest part (Step 6) |
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When to ask for Help and where to find it. |
... And lots more!
All in the 7 steps to creating your restaurant business plan.
It just doesn't get any better than that.
Excerpt from the Workbook 7 Step
Restaurant Business Plan:
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A restaurant business plan will bring the banker a little
bit closer to your kitchen.
KEY CONSIDERATIONOne of my very favorite restaurants is a small mom and pop that seats about 40 people and offers one prix fixe dinner each day. It is hugely successful. And I pass by about six hamburger joints on the way to the best one. Even truckers frequent the best greasy spoon. Moral: You don't have to be big to be successful. But you do have to offer excellent cuisine. STRONGEST ADVANTAGE IN YOUR RESTAURANT BUSINESS PLANHaving a meal out is an international custom. That's not going to change anytime soon. STRONGEST DISADVANTAGE IN YOUR BUSINESS PLAN FOR A RESTAURANTIn spite of what we said above, knowing how to cook is not the secret to success. Marketing is. Nobody is going to find that great little restaurant, or even the hamburger joint, without some serious promotion. It doesn't have to be freebie coupons or full page ads, but there must be a way of getting word out about your business. Without that, you will have a tough time. It is a lot easier promoting a business in a smaller geographic area than in larger ones. For instance, a new restaurant in Tucson, Arizona, has a better chance than a new one in New York. It just costs so much more to advertise and promote in big cities. If you're in a smaller town, you've got a head start. You've also got a head start if you can tie your restaurant to a defined ethnic group or specialty. People from all over the world stop at the Giant Artichoke in Castroville, California. It's not a great restaurant. But it's got a great niche. OVERCOMING THE DISADVANTAGE WITH YOUR RESTAURANT BUSINESS PLANFocus your efforts on a defined geographic area. Unless your restaurant will be on Chicago's State Street, or the Golden Triangle in Beverly Hills, not a lot of people are going to drive very far to visit you. Find out all you can about your potential area, such as
... and anything else you can dig up. Prove restaurant business plans that you have the marketing background and skill to make the restaurant successful. Hit the decks running with a full blown marketing plan ready. More than anything else, this is what will demonstrate to the lender/investor that you have what it takes to successfully operate a restaurant. Your lender may not especially enjoy Taiwanese cuisine, but she will recognize a great marketing plan. Devote a minimum of 5-8 pages of your restaurant business plan to your specific marketing plan.
Base your projections of valid, provable statistics. No pie in the sky here -- it just won't fly. Business plans for restaurants need to be on solid footing. OTHER PLUSSES FROM YOUR RESTAURANT BUSINESS PLANThis is a business that demands a broad spectrum of knowledge and experience, from health department regulations to parking and signage issues, and your business plan for a restaurant needs to demonstrate your knowledge. There is no on the job training. If you are going to successfully operate a restaurant of any size, know your stuff before ever approaching a lender or investor. A free sample restaurant business plan can provide the outline, such as those at the end of this book. But you need to dig for the local rules and regs that will affect your business. Prove that you have done so, and that your business plan takes these rules and regs into consideration. THE TYPES OF STATS YOU WILL NEEDDifferent types of restaurants have different industry averages. BizMiner is an excellent source for this statistical data. Some of the categories that are differentiated include
Locating -- and effectively using -- this type of industry information will set you head shoulders above the rest. This is exactly the kind of information your restaurant business plan needs to really punch it up a few notches. YOUR LIKELY LENDER/INVESTOR FOR YOUR RESTAURANT BUSINESS PLANThe SBA is usually your best bet. If, however, you are planning on regional or national expansion, or if this is NOT your first restaurant, check out appropriate venture capital groups in your area. And be sure to check out the newest development in venture capital: venture lending. YOUR ONLINE PRESENCEI know one very popular little restaurant in New York whose sole promotion is putting out a newsletter via email every month. It is a chatty newsletter, usually with a recipe. Thousands of people, most whom were customers, subscribe (for free) to this newsletter. And the little restaurant is jammed to the ceiling every single day. Don't discount the Power of the Web. It is immense power. Odds are that you will want to promote your business online. Potential guests, as well as lenders/investors, want to see what you can do. So strut your stuff. YOUR RESTAURANT BUSINESS PLANRestaurants have one of the highest failure rates of all
businesses. Your lender knows that. It is your job to convince
your lender that you know what you're doing, and a strong
business plan is just the ticket to get you there. Start out
with a restaurant business plan, then continue to
demonstrate your own strength as an entrepreneur. |
You will receive 3 separate files for your restaurant business plan. They will all be in ONE downloadable, zip file. You can begin working immediately on your new business plan!
The three files you will receive are:
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A pdf file. Your Workbook . I hesitate to call it an "instruction book", but it is stuffed with all the information you need to create a dynamic restaurant business plan, rapidly and easily. 90+ pages. |
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A Microsoft Word file. Your Template. This is the actual template that you will use for the text of your restaurant business plan. You can change it, switch it, mess it up, or use it just as it is. Use all the formatting tools in MS Word that you already know. |
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A Microsoft Excel file. Your Financials. This is the actual set of financial summaries that you will use in your business plan. You can add, delete, mess it up -- or format it -- with all the tools in MS Excel. |
Return to top of Restaurant Business Plan
We have spent decades writing all manner of business plans. We know there
is a hard way, and an easy way. This is the easy way. Spend your time
creating a great written plan for your business, not learning new
programs.
Your restaurant business plan will come together quickly with all the resources that we have included -- lots of organizations, websites and business plan samples. All in one place.
I wish we could sit at your elbow and help each and every one of you. But
since that isn't possible, this is a pretty darn good option.
p.s. --
Yes, this is a genuine offer! No bait and switch here. This is the
real, hard core information you need so you can write your own great
business plan. Absolutely NO ONE is going to try to sell you a $5,000
"business plan package". That just isn't how we work.
p.p.s. -- Yes, there are lots and lots of "freebies". Over 300 pages worth. They are all on this website, at no cost at all.
p.p.p.s -- Yes, there is lots of follow up!! Whenever you have a question, post it at How To Write Business Plans. I will be delighted to help, as will dozens of others. The site is open 24/7, so post your question any time!
p.......s -- No, there isn't a silly reason to wait. Go ahead, get your 7-Step Restaurant Business Plan now and start making your dream come true. No matter what kind of restaurant you have in mind, from Asian fusion to Zambian barbeque, it can be yours.
BTW, Business Plan Master is pleased to offer a number of other restaurant business plan packages. One of them may be closer to what you are planning on. Look to the left for our most popular restaurant business plans.
Overall rating: (4.9 out of 58 reviews). Here's a sampling:
Charlie Denunzia. "I didn't believe that this business plan would work for a hamburger joint, but it was perfect. It gave me all the ideas I needed, and just enough of a shove in the right direction."
Jeanne d'Orleans. "Magnifique! Seriously, this process answered the hard questions, like how is my restaurant different than all the others that have not made it. More to the point, I was able to convince my husband of it. My banker, too, but that was easier than convincing my husband. ~ smiley ~"
Sammy's Place. "I worked in a great, really great hamburger place for several years. I just move and am opening a new restaurant, just like the other one that I worked in. The business plan really helped me get my ideas down on paper."
Carla Veneti (Alberta, Canada). "I've been planning a great Italian eatery for years. A great location just came available, and I'm going for it. Yep, I need financing. Now!"
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Learn How To Build An Online Business - Your Hands-On Course

Find something you are passionate about, and stay
tremendously interested in it.
JULIA CHILD, Chef Extraordinaire

Top Tip
of the Day
September 2, 2010
Have you checked with your local credit union for business financing? If not, you should.
Come back tomorrow for another Top Tip of the Day

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