Internet Cafe
7 Step Business Plan for SBA Funding

 

 


 



Quotable

"Never before has man had such capacity to control his own environment, to end thirst and hunger, to conquer poverty and disease, to banish illiteracy and massive human misery.  We have the power to make this the best generation of mankind in the last history of the world -- or make it the last."
President John Fitzgerald Kennedy

  

 
INTERNET CAFE SAMPLE BUSINESS PLAN

Grab a cup o' java and sit down with your internet cafe sample business plan.  This is a minor phenomenon in the food service industry, and you can be part of it.

KEY CONSIDERATION

Don't even try to compete with Starbucks.  They will out price you, out advertise you, out class you in every way imaginable.  But do learn everything you can from them.

STRONGEST ADVANTAGE

The corner cafe has turned into the corner coffeehouse.  It's a meeting place, a friendly spot.  Everyone has a favorite internet cafe.  Pull on those positive feelings to get your dream business funded.

STRONGEST DISADVANTAGE

Nearly everybody prefers Starbucks, and swears by their coffee.  Convincing people that your business is a very good alternative make take a bit of marketing on your part.

OVERCOMING THE DISADVANTAGE WITH YOUR INTERNET CAFE SAMPLE BUSINESS PLAN

Prove that you have the experience to make the internet cafe successful.

Working in a local internet cafe, especially one of the chains, can go a long way toward your education.  A masters degree won't help you much, but an apprenticeship will.  Find out what they sell, when they sell it, who the supplier are, what equipment works (and what doesn't), how they advertise, what kind of furniture they use.  In short, really, really learn the ropes from those who are now successful.

Your best bet for an apprenticeship may be in an adjoining town, some place where your cafe won't be a direct competitor.  You opportunities for asking real questions, and getting real answers, multiply exponentially as you move away from your immediate area.

Prove that you have the marketing background and skill to make the internet cafe successful.

Location is really critical to the success of your internet cafe sample business plan.  It doesn't' matter how great a "deal" you get on a location.  If the foot traffic isn't there, it's a waste of money.

So first identify your core buyers.  Then tie down your location.

Identify the number of your core buyers in your selling area.  

Go as far as you can with architectural drawings and photos for your location.  You need to give the lender a real feel for your ability to create a good environment for your internet cafe.

Have some initial ads or promotions developed to demonstrate your skill in this area.  

Base your projections of valid, provable statistics.  No pie in the sky here -- it just won't fly.

OTHER PLUSSES FROM YOUR INTERNET CAFE SAMPLE BUSINESS PLAN

Include a copy of your initial "menu", with pictures if possible.

Include a map showing the location, with photos from the vicinity to show other stores around it.

In short, make this internet cafe as real as possible for someone who doesn't have your vision.

FOR ADDITIONAL INFORMATION FOR YOUR INTERNET CAFE BUSINESS PLAN AND A MARKETING PLAN FOR YOUR INTERNET CAFE

For traffic information on your retail location, contact the owner/manager of the retail center.  Also go to your city or country planning department where you can get traffic counts and information on housing and construction in that area.

For statistical information for your internet cafe marketing plan, go to BizMiner.  

At the home page, look for the "Industry Search".  Enter either "Coffee Shop" or "Coffee Service" in the search box.  (As of this writing, there was not a defined category for "internet cafe".)

You will find both Financial Analysis and Marketing Reports.  Both will be valuable to you as you develop your internet cafe sample business plan.

For demographic information

Look in the left hand column of BizMiner for "VIEW ALL REPORTS", then "AREA DEMOGRAPHICS".  This will provide you with information from the US Census Bureau on your specific location.  

YOUR LIKELY LENDER/INVESTOR

The SBA is probably your best bet.  

If yours is an established internet cafe looking to expand regionally, nationally or internationally, a venture capital firm may be your best choice.  Be sure to check out the newest development in venture capital:  venture lending.

YOUR ONLINE PRESENCE

People who are internet savvy will want to see your cafe online.  And you will want to be there.  See the best web host for more information on my preferred web host.

ONE STEP FURTHER IN YOUR INTERNET CAFE SAMPLE BUSINESS PLAN

For under $45 get the 7-Step Business Plan for your Internet Cafe.  Over 100 pages of information, with forms and language and financials -- all in MS Word and Excel.  Because your business is so unique, make your business plan unique too.  This is the book that will get you there.

Click on the book cover for more information.

THE LAST WORD ON YOUR INTERNET CAFE SAMPLE BUSINESS PLAN

An internet cafe business has so much potential.  This is an industry that can grow and evolve with your neighborhood, and expand into new neighborhoods.  Let me know where you are, and I'll stop by for a cup!  

.

Related Articles


Skip Ruzman,
Business Plan Specialist

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Also See

The Story of One Internet Cafe

Combining a Car Wash  and an Internet Cafe

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