"It is in the
heart that the values lie. I wish I could make him understand that
a loving heart is riches, and riches enough, and that without it
intellect is poverty."
Eve in "Eve's Diary"
by Mark Twain
Writing A Business
Plan:
The Top Rated 7 Step Internet
Marketing Business Plan, For Your Online Business
Seems like everything is marketed online,
from push pins to diamonds to dump trucks. Your online marketing
will be different. So here they are ... all 3 components that you need to create a great
internet marketing business plan for your online business.
Your workbook. Over
100 pages,
stuffed full of everything you need to know. Step by step, work your
way to a successful online marketing business plan!
Your business plan template, formatted and waiting for your personal
information. This is in a MS Word format, so you have NO new programs to
learn. Use your existing skills to create an internet marketing business plan for a business
that is uniquely yours.
Excel spreadsheets, with charts ready to be automatically generated. Get
as creative as you want to be -- This is a program you already know, too.
It seems like a daunting task: creating an
internet marketing business plan. And it can be. So
we've made this as easy to use as possible. Your business proposal will be finished in
no time, in 7 easy steps.
EASY! Don't worry about learning any new programs for your
internet marketing business plan. You will use the programs that you
already use every day: MS Word and MS Excel. The templates, both for the
text and for the financials, are set up so that all you have to do is
enter your personal information.
EASY FORMATTING! Your headers and text and columns are all set up for
your internet marketing business plan. The formatting flows right in. Easy peasy. Your
business plan for your online marketing business will look very professional,
very complete.
EASY FINANCIALS! The Excel template is set up so that all you do is enter
the data for your internet marketing business plan. All columns are added automatically. It even
creates charts automatically! If you have accounting skills, go ahead and
stretch your wings. Or, get all the background figures together so that
your accountant can whip the financials together in no time. Either way,
your internet marketing business plan benefits.
EASY TO FOLLOW INSTRUCTIONS. The ebook that you will receive takes you
step by step through building your internet marketing business plan. There just isn't an easier way to do it.
LOTS OF SAMPLES! Sometimes it really helps to see how other successful
business plans were written. So we have included lots of examples, such as
Links to OVER
50 sample internet based business plans !
3 sample styles for Biographical Summaries -- with all the text too!
lots of sample summaries and examples for language and formatting
Sample Company Information pages!
Only US $47.00 !
BE
PREPARED TO ANSWER THE TOUGH
QUESTIONS IN YOUR INTERNET
MARKETING BUSINESS PLAN ...
Why are you
so special,
in 10 seconds or less (Step 2)
Why are
you worth
all this money?
You've already
failed.
Why should we invest more money in you? (Step 2)
About those
competitors ... (Step 5)
So why are you riding the coattails of
someone else's success? (Step 5)
Just how
real
are those numbers? (Step 6)
How did you get that
fancy title
in your last job? (Step 3)
What's so great about being
the newest kid
on the block? (Step 5)
Who
in your company knows anything? (Step 5)
You do realize that
YOU are the weakest link.
Don't you? (Step 3)
What was your assignment in
high school? (Step 3)
Who says this
industry
is so hot? (Step 5)
Are
you
the only one
who cares about this company? (Step 3)
TACKLE THE TOUGH SECTIONS
WITH CONFIDENCE ...
20 Great Ways to
Punch It Up, Right From The Start (Step2)
Great, inexpensive ways to really
present yourself professionally. (Step
2)
Setting the Theme of Your Business Plan, With
Style and Grace (Step 2)
The
ONLY 2 ways to start your business plan (Step 2)
Why
you don't want an "Executive Summary", and what to do instead (Step 2)
The
most overlooked part of the business plan -- and it's the one that can
really promote your business (Step 4)
The
one phrase to never use in your "Use of Funds Statement" (Step 2)
4 Real Life Samples of
Strong Use of Funds Statements (Step 2)
When 2 + 2 = Whatever You Want (Step 6)
6 Things That
Must NOT Be In Biographical Summaries (Step 3)
When You Should
Ignore Your Lawyer's Example (Step 3)
Templates for
Biographical Summaries (Step 3)
20 Phrases That Lenders Love To See (Step 3)
Where to put the biographicals for the biggest impact (Step 3)
All about
Seed Money, Startup Funds, Pro formas and Balance Sheets -- Step
by step (Step 6)
A photo? Of a
minority owner? (Step 3)
SIC 'em (Step 6)
The scariest part (Step 6)
Funny money (Step 6)
Seeding a business (Step 6)
... All in the 7 steps to creating a
great internet marketing business plan.
Easy to download.
Easy to use.
And you will end up with a really great business plan!
Have you heard of the millions to be made online?
You want to be part of it? Well, if you are looking to become a millionaire,
this probably isn’t where you want to be. Well over 90% of those who have online
businesses don’t make it at all. Only a tiny, tiny percentage become
millionaires, and they do things that you and I wouldn’t even consider.
But if you have a legitimate internet business concept and want to make it a
reality, this is exactly where you want to be. Especially if you will need to
raise some funding to get there.
KEY CONSIDERATION FOR YOUR INTERNET MARKETING BUSINESS PLAN
There are essentially two types of internet businesses: big ones and small ones.
Both can be quite successful, so choose the model that works best for your
business.
STRONGEST ADVANTAGE OF YOUR INTERNET MARKETING BUSINESS PLAN
This is THE business of the future. The astounding growth in the internet places
it in front of more people each and every day. For instance, as immense as eBay
is, it has reached less than ten percent of its potential client base. The whole
internet information services industry is still in its infancy. And you are here
to take advantage of it.
And there are just so many ways to make money legitimately on the internet.
There’s AdSense, ebooks, affiliate sales, membership sites, network marketing,
infopreneurial income, counseling services, professional services – and it all
reaches literally around the world. Amazingly, more and more approaches to
making money on the internet are invented daily.
STRONGEST DISADVANTAGE OF YOUR INTERNET MARKETING BUSINESS PLAN
Because this is such a new industry, convincing people that you know what you
are doing is not always the easiest thing to accomplish. Convincing yourself
that you know what you are doing can be equally difficult.
OVERCOMING THE DISADVANTAGES WITH YOUR INTERNET MARKETING BUSINESS PLAN
Prove that you can be successful on the internet.
Suppose someone approached you and said, “Hey, I’ve got an innovation for
iPhones that is going to make millions.” What would you want to know before you
lent that person any of your money?
You would want to see how far he has taken it, any models developed, any
marketing plan, and success that has been generated to date.
That’s where your prospective lender is.
The more success you can demonstrate, the more success you will have.
Before looking for financing, take the website as far as you can yourself -- and
that's pretty far.
You can build a site yourself that generates
traffic -- and money -- in your spare time.
You can create highly optimized, targeted
pages that rank well and pull visitors to your site.
You can set up some monetization on the
site, tapping into the dozens of monetization models available.
In short, you can get all of this done before
you ever talk with a single person about lending you money, or investing in your
website.
Then you can take your internet marketing business plan into your bank and very
confidently announce, "My site is in the top one percent of all sites in the
world. And I am ready to expand."
Take a look at these websites. All were
created by individuals, or by a small group, not by corporations. All are in the
top one percent in the world. And look at the range of products and services
they represent. As of this writing, there is everything from setting up a cement
contracting business to dreadlocks to forex trading to travel, and lots in
between. The Business Plan Master site, where you purchased this book, is one of
them.
Being In The "Expansion" Mode Is What Makes It Work
Start ups are hard to fund in any industry. An internet marketing business plan
as a startup business is dead on arrival.
But an EXPANSION business. Now that's another keg of fish. This is a company
that has proven success, and wants more success. That's something that lenders
like.
So take your internet marketing business just as far as you can, then go for
"EXPANSION FUNDING". You'll be nearly home before you know it.
DEFINING YOUR BUSINESS
Most brick and mortar companies can identify themselves as “wholesale”, “retail”
or “service” businesses, and everyone knows what is meant. Not so in the
internet world. There are terms and strategies here that just aren’t seen
anywhere else. Be sure your lender/investor knows what general type of internet
model you are following, such as
HOME BASED BUSINESS. (or WAHM, Work at Home Moms)
Any type of business – infopreneurial, affiliate, MLM, etc. – that is to be
operated by one or two people, usually out of their home.
AFFILIATE SALES.
A website that sells product made by someone else.
MLM (NETWORK MARKETING).
A website based on a product niche that uses multiple streams of income to
generate success.
E-COMMERCE.
A website geared to sell products online, sometimes made by the website owners,
and sometimes made by other companies.
ISP (Internet Service Provider).
These are the “web hosting companies”.
LOCAL BUSINESS
Do you have an existing business? Whether you work from a brick and mortar
business, or from home, you may be looking to extend your reach. Promoting via a
website is, without question, one of the cheapest and one of the most effective
means of promotion you will find.
The internet has revolutionized the way that most businesses conduct business.
Look at the local surfboard shop. It now gets orders literally from around the
world.
Some local businesses just want prospective clients to find them easier, like
dentists and lawyers. Any retail business can put its goods online. If its goods
are unique, there is likely to be a market online.
SERVICE BUSINESS
It might be a bit tough for a dentist to work online. But that dentist can
indeed promote unique dental products, and do so very effectively, in addition
to building his business. It doesn’t hurt his professional credibility either.
A massage therapist can do the same.
A life coach or business coach also has tremendous potential to provide online
services. With the advent of cheap telephone service and online meeting
capability, any consulting/advisory business can jump over time zones.
REAL ESTATE
MLS listings on the internet are legendary. The real estate industry was one of
the first to really make use of this new technology.
But it is more than MLS listings. Any single realtor, no matter how small her
office, can create an impressive online presence. It is the magic of the web.
TRAVEL BUSINESSES
Some states require special licensing for travel agents. Most don’t. But even
for those that do require licensing, there is nothing at all to stop anyone from
building a site on “My Vacation Place”, with advertising from all manner of
business, and even travel provided by affiliates in the travel industry. It is
absolutely a natural. This, in fact, is one of the fastest growing areas of
internet business development.
MEMBERSHIP SITE
Got a hot topic? Lots of repeat business? Slews of information? And can you
create a community of like minded folk? Well, charge them $X per month to belong
to that community. It is one of the most overlooked internet models.
HARD GOODS
It matters not whether the “hard goods” consist of hand made jewelry or argyle
socks from Scotland or medical diagnostic equipment. If it can be shipped, it
should be online. The online world simply opens up so many doors that were never
there before.
RETIREMENT BUSINESS
Social Security just doesn’t cut it any more, if indeed it ever did. With so
many people finding their savings diminished, it is time for internet
businesses. This is perfect for retirees. They can work in their own time,
whenever they choose. They have a lifetime of knowledge to draw upon. And it’s a
great way to meet people and form online communities. All this, while making
some nice money. Sweet.
INFOPRENEUR
When all that anyone has is information, it is still a pretty good business for
the internet.
Effective internet marketing consists of finding the right models, or
combination of models, that work. Look at what is there. Take the best. Then
create your own.
HOW MUCH FUNDING WILL YOUR INTERNET MARKETING BUSINESS PLAN NEED?
Look back up at the top of the page. What kind of business do you really want? A
one person business? A hundred person business? The hundred person business
won't necessarily make you richer than the one person business. It is all a
matter of choice.
Then, as with any business, sit down and run the numbers.
Internet marketing is different than standard marketing. You won’t need to be so
concerned with hard copy advertising, radio and TV promotion, mail campaigns.
What you will need to know is how to build your community, how to use the
different types of promotion effectively, email campaigns, online shopping
carts, generating traffic. It is a whole new set of skills. Some bankers/lenders
will be familiar with them; many will not.
YOUR LIKELY LENDER/INVESTOR
The SBA is your best bet for smaller businesses, but may not be your best buddy
for the internet world. Private investors have a better grasp on technology
issues. If yours is an established business looking to expand substantially, a
venture capital firm may be your best choice. Be sure to check out the newest
development in venture capital: venture lending.
YOUR INTERNET MARKETING BUSINESS PLAN
A great deal of internet marketing revolves
around identifying the right monetization model for your particular business.
Be sure to check out some of your primary options in Step 7, and don’t discount
any of them until you’ve had a chance to ponder them a bit. And don’t be afraid
to invent your own monetization models. The internet is being re-invented
daily, and you can be part of it!
This is simply an amazing field to be in. I have not regretted for one minute my
decision to build an internet business. I wish you all the success that I have
enjoyed.
And Here's A SPECIAL BONUS
FOR YOU!
We know how tough it can be to get an
internet marketing business plan put into action, so we've decided to give you a
boost with our great introduction to online business:
YOUR UNABASHED
GUIDE TO BUILDING AN INTERNET BUSINESS
Building an internet
marketing business is a lot like learning to tango: I can teach
you the basics, and give you lots of resources. But the dips
and twirls and the passion -- that has to come from you.
This great volume is stuffed with volumes of
information, such as
How much money will you make?
How will you make it?
What kinds of businesses are successful?
Haven't all the good topics
been taken?
How to define just which niche is the most
profitable when building your home internet business.
Supply and demand figures -- how important are they, really?
How to effectively "niche
it down"
Brainstorming with the most
powerful search tool on the internet
Locate all the keywords you
will ever need
What keywords get the fastest
response, and how to use lots of them
3 great sources for
pinpointing key words
How many good key words you
need for a strong web site
The 9 essential spots to put
your primary key word
Why it is critical to use your
key words to their maximum advantage in building a home
internet business
The primary key to writing for
the web
The difference between writing
for print and writing for the internet
How to be creative and use
good key words at the same time
5 steps to building strong
traffic to your new web site
3 top sites that want your
articles NOW
Top free or low cost
directories
The 6 top ways of making real
money when building a home internet business
How others make money, and how
you can too
When to monetize your site
The top affiliate source
Using PayPal and Google ads
Making an intelligent, and
passionate, decision on building a home internet business.
Determining your options, and
narrowing it down to your very best choices
What it really costs to own
your own web site
It even has its own INTERNET BUSINESS
PLAN TOOLBOX with
Slews of Article Directories that
want your articles NOW
Using Google Alerts to research
and write your site
Easy to use Shopping Cart Resource
Easy to use HTML Editor
10 Top Places to promote and sell
your ebooks
Options for International Calls for Pennies
Web Directories -- dozens of them!
Video Sharing Sites -- about 100
places to share your videos
AND IT COMES WITH TWO MORE EBOOKS TO HELP
YOU ON YOUR WAY!!
85pp. WAHM-IT! Work At
Home Moms: The Master Course. (aka, True Tales of the Internet
Moms) Stuffed with solid
experience-based information on building an internet business.
There's a real knack to internet
marketing. And it all comes down to Words, Words, Words.
Here's the real scoop on what you need to know. Write right, right
from the start.
Here's the Technical Information for your 7 Step
Internet Marketing Business Plan:
You will receive 6 separate files for your
internet business plan. They will all be in ONE downloadable,
zip file. The six files you will receive are:
A pdf file.Your Workbook. I hesitate to call it an "instruction book",
but it is stuffed with all the information you need to create a dynamic
internet business plan, rapidly and easily. 100+ pages.
A Microsoft Word file.
Your Template.
This is the actual template that you
will use for the text of your internet marketing business plan. You can change it,
switch it, mess it up, or use it just as it is. Use all the formatting
tools in MS Word that you already know. 16 pages
A Microsoft Excel file.
Your Financials. This is the actual set of
financial summaries that you will use in your internet marketing business plan. You can add,
delete, mess it up -- or format it -- with all the tools in MS Excel.
A pdf file.
Let's Tango: Discover Your Online
Business. Finances, resources,
step by step help in designing a top notch website.
A PDF FILE WAHM-IT:
The Master's Course. 85pp True tales
from Work At Home Moms. How they did it -- and how you can
do it too.
A PDF FILE.
The Netwriting Master's Course.
A true guru steps up with his tricks and
tips for writing winning copy online.
Only
US $47.00 !
(Yeah. It's worth
a lot more than that. We won't insult your intelligence with a
list of "value" numbers. But it is a heck of a good deal.)
We have spent decades writing all manner of business plans. We know there
is a hard way, and an easy way. This is the easy way. Spend your time
creating a great written plan for your business, not learning new
programs.
Your internet marketing business plan will come together
quickly with all the resources that we have included -- lots of
organizations, websites and business plan samples. All in one place.
I wish we could sit at your elbow and help each and every one of you. But
since that isn't possible, this is a pretty darn good option.
p.s. --
Yes, this is a genuine offer! No bait and switch here. This is the
real, hard core information you need so you can write your own great
business plan. Absolutely NO ONE is going to try to sell you a $5,000
"internet marketing business plan package". That just isn't how we work.
p.p.s. -- Yes, there are lots and lots of "freebies".
Over 300 pages
worth. They are all on this website, at no cost at all.
p.p.p.s -- Yes, there is lots of follow up!!
Whenever you have a
question, post it at
How To Write Business Plans. I will be delighted to
help, as will dozens of others. The site is open 24/7, so post your
question any time!
p.......s -- No, there isn't a silly reason to wait.
Go ahead, get your 7-Step Internet Marketing Business Plan now and start making your dream come true. No
matter what kind of online business you have in mind, from aardvarks to
zithers, it can be yours.
Everybody's
been telling me to join the internet marketing revolution.
I didn't have the foggiest idea what they meant. I'm very
certain they didn't mean the stuff like Playboy sites.
That's just not my thing. But I didn't know what they
meant until I read your book and looked at all the sites you
told me about. I didn't even know that was all there.
It has taken me a while to realize that I really do that myself.
But I can.
Mimi Serrano
Who would
have ever thought that doll houses would be a great internet
business? I certainly didn't. Thanks so much for
your help!
Bruce Cox, S. Dakota
I'm
16 and I don't have any money saved for college. I'm
smart, but not scholarship smart. So I decided to see what
I could do with a web business. Wow-o-wow. Have I
ever got options now! I will be able to afford college if
I want it. Or I can be a webmaster and develop dozens of
sites. I've got more ideas now than I can use. My
biggest problem is finding the time to do everything I want to
do.
Siva from Short Hills, New Jersey
Wow. A month ago I didn't
know what a network marketer was. And now I am one.
How cool is that!
Ronald from Fairport, NY
I didn't think anyone but me even knew what internet marketing
was all about -- lol. Yes, I do like the business plan
kit.
(Note: When you have used this item, please come back and let others know
how you did. Both plusses and negatives are welcome.)
ALL FIELDS ARE OPTIONAL.
"Email Address" -- We use this ONLY to verify that you
are indeed a purchaser of this product. We do NOT publish your email
address.
"Web Site URL" -- If you would like to include this, do.
It will create a backlink to your site. If you don't want to include
it, don't.