Writing A Business Plan:
Your 7 Step Personal Training Business Plan

Your personal training business plan sets the stage for your business funding.  While "personal trainer" pinpoints athletic workouts, in truth a "personal trainer" could be a number of things, such as:

  • Instructor
  • Coach
  • Business trainer
  • Aviation trainer
  • Truck driving trainer
  • Job coach
  • Skill trainer
  • Personal fitness trainer
  • Home personal trainer
  • Professional personal trainer
  • Online personal trainer
  • Gym personal trainers
  • Private personal trainer
  • Pilates personal trainer
  • Celebrity personal trainer
  • In home personal trainer
  • Personal training specialist
  • Personal trainer for yoga
  • Mens health personal trainer
  • Certified personal trainer
  • Physical fitness trainer
  • Fitness instructor

 All are great businesses.  And there are a slew of great reasons on why you need financing for that business.

The Key Concept In Your Personal Trainer Business Plan

Bankers see the word "personal" and think "small".  "Tiny", actually.  Well, that probably isn't the case or you wouldn't be looking for funding.

So try not to use the word "personal".  (We used it here because that is how a lot of us search for this type of business plan.)  Use "customized" or "professional".  The fact that you provide personal services can certainly be a component of your financials, even a strong component, but be certain that your service offerings match your equipment needs and financing request.

The Leasing Option

And if there is any equipment that you need, look to leasing it rather than purchasing it.  It is a whole lot cheaper that way.  Your accountant can advise you on how to go about it, or ask your banker for a reputable leasing company.  Almost anything can be leased: workout equipment, mats, mirrors.  Check it out.

Whatever your style, there are three things that you will need to get your business plan in shape for financing:

personal trainer business plan ebook

 

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CLICK HERE for more info on the 7 Step Personal Trainer Business Plan

WRITING YOUR PERSONAL TRAINING BUSINESS PLAN:

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Customer Reviews of the Personal Trainer Business Plan
Here's a sampling:

Jerri (Nashville, TN). "You were a personal trainer, weren't you?"

Harold Johanssen (Chicago, IL).  ""You guys are awesome!"

Hu. "My pilates program has really taken off.  Thanks to the financing we just go, we have room now for lots more students."

Sal Venducci. "I thought it would really be a problem financing our martial arts club.  When I showed it to my cousin (he's an English professor), he funded it himself.  He was really impressed we were so aware of the business angle to our martial arts studio."

Gwen Beavers.  "I tried for over two years to write a business plan with a different program, and I just couldn't do it.  It took so long to learn the program that I never really learned it.  Yours was a snap.  I am so glad I found you."

YOUR REVIEW OF THE PERSONAL TRAINER BUSINESS PLAN

We would love to learn of your experience with the 7 Step Personal Trainer Business Plan.  Please go to our Business Plan Review Page and tell us what you think!

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FCapra for personal training business plan

A hunch is creativity trying to tell you something.
FRANK CAPRA,
Director ("Pocketful of Miracles" is my favorite Frank Capra movie, but not his most famous.  I think "It's A Wonderful Life" takes that honor.)

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